We are located in Oslo, Bergen, and Stavanger, but are adaptable and ready to work wherever our projects take us.
Apriil PR’s areas of expertise spans from public affairs and crisis management to content creation and social media. Nevertheless, our specialty lies in media management and editorial PR – ensuring our clients' missions are featured in the Norwegian media landscape, be it on TV (broadcast), podcasts, local radio, or in preferred national, trade or industry media. We provide guidance, press packages, advice, pitches, and most importantly: Results.
20 years of experience with international clients
With over 20 years of experience in serving international clients, Apriil PR Oslo emerged from the esteemed Navigator agency in 2019, while our Bergen office comes with their own 25 years of experience from NOR PR. Some of our clients have stayed with us since day one. Either through a Scandinavian or an international hub, or as a stand-alone agency, we have the experience you need to go to strengthen your position in Norway or the Nordics.
What we can do as your PR agency in Norway:
Text production and translations, such as press releases, byline articles, Q&As, media pitches, interviews, website content, newsletters, blog posts and more
Our entire staff is proficient in both spoken and written English and possesses extensive experience with international clients. We are more than willing to conduct our correspondence in English.
A house of creators, developers, and researchers
We are a full-service agency with over 140 employees, and our PR professionals work closely with our designers, UX developers, marketers, and creative geniuses. In addition, we have several sister agencies that among others include Respons Analyse – one of Norways most esteemed analytic agencies. They support us in gathering insights and measuring the effect of our efforts. If you are interested in our creative services, development of websites, research or anything related – don’t hesitate to contact us and we will point you in the right direction!
Our industry expertise
While we cater to clients in nearly every conceivable sector, from restaurants and retail to e-readers and forestry services, we take pride in our specialized proficiency in IT, tech, the health sector, the industrial sector, startups/scaleups and renewable energy.
Close to half of our historical clientele comprises of international IT- and tech-companies, a testament to our considerable expertise in comprehending intricate subjects and adapting them to the Norwegian media landscape and consumer base. If your goal is to establish trust, attract customers, or become an expert in your field, we are well-equipped to assist you.
The same holds true for renewable energy. Several of our senior staff have intricate experience in communicating matters related to renewable energy and the complexities of the energy trilemma. Our client list includes public entities, private financial institutions, investors, traders, and producers of hydro power, hydrogen, nuclear power, carbon capture technology, solar power, offshore wind, biomass, district heating, gas, electricity and more.
More about our PR and communications products
Strategic Communication
We help you cut through complexity with communication that builds clarity, trust and long‑term impact. Our team develops practical communication strategies, provides senior advisory support and strengthens leadership visibility through insight‑driven analysis and clear messaging.
Crisis Communication
When situations escalate, you need structure, calm and a clear voice. We prepare your organization for critical moments and support you when they occur, ensuring informed decisions, confident spokespeople and communication that protects trust when it matters most.
Public Affairs
We help you understand political processes, shape your position and engage with decision‑makers constructively. With insight, clear messaging and strategic guidance, we ensure your voice is heard and your perspectives contribute meaningfully to policy discussions.
Social Media and Content Production
We create content that builds relationships, strengthens your brand and keeps your channels relevant without paid promotion. With smart planning, creative storytelling and strategic direction, we help you stay visible and engaging where your audiences are.
Internal Communication
Strong internal communication builds culture, alignment and engagement. We help you translate strategy into clear messages, develop formats that work in everyday operations and support leaders in communicating with clarity and confidence.
Media Relations and Editorial Visibility
We help you navigate the media landscape with confidence. From crafting strong stories and handling media enquiries to preparing spokespeople and securing editorial coverage, we ensure your organization appears credible, relevant and trustworthy.
Investor Relations
We help you communicate clearly and credibly with investors, analysts and the financial community. Through strategic insight and precise messaging, we make sure your organisation presents a consistent story that builds trust and long‑term value.
Leadership Communication
Leaders shape culture and direction through how they communicate. We support executives in delivering clear, confident and engaging communication that strengthens visibility, navigates change and builds internal alignment.
Press Events
We plan and execute press events that create interest and strong editorial potential. From concept and messaging to logistics and media follow‑up, we ensure your story is presented professionally and reaches the right journalists.
Workshops and Media Training
We help teams and leaders build confidence and competence through practical and engaging workshops tailored to their needs. Our media training prepares spokespeople for interviews, tough questions and fast‑moving situations, ensuring they communicate clearly, stay on message and handle press interactions with confidence and credibility.
Market Insight and Analysis
We help organizations understand the Norwegian market through insight‑driven analysis, cultural context and audience understanding. From trends and expectations to stakeholder dynamics and industry specifics, we provide clear, actionable insight that strengthens decisions and ensures your communication resonates in Norway.
Impact Measurement and Evaluation
We measure the effect of your communication efforts to ensure progress, clarity and accountability. Through tailored metrics, qualitative and quantitative analysis and clear reporting, we show what works, what needs refinement and how your communication creates real value over time.
